Videos

Elements Video Item Opportunities: September-October 2022

There’s no denying that video content is dominating the online space. With video consumption rapidly rising, there’s no better time to upload your high-quality content. Need some inspo? Look no further than this list of the top video item opportunities on Elements for September and October 2022. 

These opportunities offer insight into what video content is trending in search and are in short supply on Envato Elements. From vertical video to 90s-style video templates, we’ve noticed a number of trending searches on Elements where you could help us meet the current demand in the video space. 

So, without further ado, here are the top video item opportunities for September and October on Elements.

Overlay Elements 

Author credit: Aquavitae

As more people become video creators, the demand for Overlay Elements increases. This Text Message Package by Aquavitae is a great example of a cool and useful design that customers are looking for to layer on top of their videos. Video overlays can be used to display text or highlight something specific in a video, and can include animations and graphics to help transition between shots.

Customers looking to create and publish more video content are seeking ways to generate their content quickly. “Overlay Elements have the widest use-case count across all of our content types, so we’re going to see a lot of customers seeking this content on an ongoing basis” explains Mark Brodhuber,  Envato’s Video Content Specialist.  

When adding relevant items to Elements, consider using the following terms when titling, describing, or tagging your content. 

  • Overlay Elements 
  • Lower Thirds 
  • Overlay 
As of 2022, the average person is predicted to spend 100 minutes per day watching online videos.

Mark Brodhuber Envato’s Video Content Specialist

Anti-Design 

Author credit: Colorama

It is becoming increasingly common to see Anti-Design content on the web, in print, and in video. By using mismatched fonts, jarring layouts, and gritty animations, anti-design strives to represent a rebellious, non-conformist break from best practices and design rules. 

There is a high demand for video templates like this Brutalism Instagram Stories template on Elements. So, if you have high-quality video items that fall into this category, this is a great time to add them to Elements. Don’t forget to title your item with a functional description and use tags to describe the specific features of the item, like below: 

  • Anti Design 
  • 90s
  • Brutalism

90s Style Designs 

Author Credit: skullorama

It’s time to take a trip down memory lane as 90s-style designs are making a comeback. Many people are embracing nostalgia in their marketing, products and designs, in fact, some of the world’s biggest brands are revisiting 90s pop culture by experimenting with designs like grunge and anti-design. 

Customers are looking for fun and playful video content like this stock video footage or quirky video template that features bold colors, retro internet frames, chunky iconography, and a visual aesthetic that blends the memphis look together with neubrutalism, and anti-design.

With the rise of social media, especially TikTok, we’re seeing a slew of niche 90s looks reappearing. Nostalgia design is back in a big way – and it isn’t going anywhere.

Mark Brodhuber Envato’s Video Content Specialist

Vertical Video 

Author credit: Grigory_bruev

It’s no secret that Instagram Reels and TikTok have become some of the most popular platforms for videos, and both favor the vertical format. As the rise of social video continues to dominate, vertical videos become more and more in demand, in fact, vertical video has a 90% higher completion rate than horizontal videos

“When producing video content you should always try to keep vertical orientation in mind during production. If prepared properly, many traditionally oriented shots can be re-framed in post to create a second vertically oriented clip with minimal effort” says Mark Brodhuber,  Envato’s Video Content Specialist.

If you’re ready to jump on the vertical video trend, check out our guide here.

Customers want to see more vertical video content, so upload your high-quality items using the following keywords: 

  • Vertical
  • Portrait 
  • Social
  •  Reels
  • Stories

Cyberpunk 

Author credit: agungugang

We’re pleased to say that cyberpunk is making a comeback. This futuristic, sci-fi trend is something that customers are currently searching for on Elements, especially in the video templates category.  

Science fiction has experienced a resurgence in pop culture. As we mentioned,  Retro themes from the 90s are also trending. 

You can see this style in films like Blade Runner 2049 and The Matrix: Resurrections alongside newer films like Free Guy, which uses the same style as the popular Cyberpunk 2077 video game that was released last year. 

With a limited supply of fresh, high-quality content to meet this current demand, we see this as an opportunity for our Authors to create more content in this space. Need some inspo? We love this bright Cyberpunk transitions video template by agungugang as well as this funky Cyberpunk credits template by ProMotionSquad-1.

Be sure to keep the  following keywords in mind when tagging your items so that customers can find your work:

  • CyberPunk
  •  Future
  •  Dystopian
  • Urban
  • Neon
  • Matrix
  • Glitch

Happy creating! We look forward to seeing your amazing work on Elements and we’ll keep you in the loop with future video item opportunities.

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